Fresh work, sharp thinking and the latest updates
Sky Access All Arts wins gold at TeachCo Primary
Sky Arts’ Access All Arts has been recognised for its impact, helping primary schools put creativity and the arts at the heart of children’s learning.
The hidden cost of letting AI do the ‘boring’ jobs
AI may be transforming how we work and live, but at what cost? We examine its hidden environmental impact and what growing AI use means for brands and young people.
We Are Futures ‘Generation H2O’ campaign for Scottish Water recognised in IPA Scotland creative showcase
Recognised in the IPA Creative Showcase, Scottish Water’s Generation H₂O shows how brands can use education to engage young people and inspire positive action.
Yoplait and We Are Futures launch nationwide schools programme to build stronger bones
See how our new schools programme is helping Yoplait build meaningful connections with young people and families through education.
The team behind the team
The Lionesses’ 2025 win puts women’s football firmly in the spotlight. What can brands do to turn this momentum into lasting engagement with young fans?
Talking money is no longer taboo, especially for younger generations
Financial confidence starts with better conversations about money. See how brands can support young people and build trust with the next generation.
Why we need to get children and teenagers reading for pleasure again
Getting more children reading can unlock benefits far beyond the classroom. Here’s why it matters and how brands can help inspire the next generation of readers.
Solve for Tomorrow 2025 winners announced!
Meet the 2025 Solve for Tomorrow winners and see how Samsung’s programme is empowering young people to turn their ideas into solutions for real-world challenges.
Reaching 50,000 students globally with Formula E
From STEM to sustainability, Formula E is inspiring young people around the world. See how our global education work is bringing that ambition to life.
Team GB powers up Olympic Day with The Daily Mile takeover
Sport gives brands a powerful way to connect with young people. See how Olympic Day and The Daily Mile turn that opportunity into meaningful action.
Matilda: My week at We Are Futures
At We Are Futures, we know the value of work experience. Hear how Matilda's week with our team helped her develop new skills and explore future careers.
Amelie: My week work experience at We Are Futures
We help brands create opportunities for young people – and believe in doing the same ourselves. Hear about Amelie’s work experience at We Are Futures.